ThingLogix & Amazon Web Services

Monday March 25th to Wednesday March 27th

Dubai, United Arab Emirates 


Velocity Dubai is a 3 day event focused on advancing your understanding and adoption of Serverless IoT and No-Code application development on AWS. Join us to learn how we can make a difference in your business. 


Who Should Attend?

  • Technical and Business Decision Makers
  • Developers and IoT Influencers
Business Track

Learn how Serverless IoT can greatly reduce your time to market and increase your chance of success.

  • Examine In-Depth Case Studies of real world solutions
  • Understand how IoT and Serverless Computing can impact your business
Technical Track

Learn how ThingLogix Foundry and serverless computing on AWS can greatly decrease the amount of time and effort required to design, build, deploy and manage an Enterprise IoT solution.

  • Hands-on Technical Workshop
  • Real World examples of IoT Architectures and Solutions
  • Experts from AWS and ThingLogix on-hand to help

AGENDA DAY 1 - 25th March

9:00am – 1:30 pm

Executive Briefing Session:  Spend the day with other C- Level and executive decision makers as we explore the Future of IoT and the Serverless Cloud in the Middle East.  We will explore practical applications of AI and IoT case studies.  Sessions will include how AWS is changing the computing landscape with Serverless and how ThingLogix is enabling companies to move faster with no-code development. 

AGENDA DAY 2 – 26th March

8:00 – 9:00 am

Registration & Breakfast

9:20 – 11:20 am

Introduction to AWS IoT/AI and ThingLogix Foundry
We’ll explain in detail the anatomy of a serverless application that resides on AWS, what services you’ll need to use, and how you’d stitched them together to make an infinitely scalable, reliable application. We’ll explore criteria as to what makes for good candidate to move to serverless, and the economic benefits of serverless.

11:30 – 12:20 pm


1:00 – 3:00 pm

Develop and Deploy Your First Serverless Application in 30 Minutes
We are going to give you the definitive CloudFormation template (Thinglogix’s Foundry) that you will be able install in your own AWS Account and then you’ll build your first Serverless Application within 30 minutes. YOU DO NOT NEED TO BE A PROGRAMMER OR AN AWS EXPERT! You’ll learn how easy it is to provision and consume a dozen of AWS most popular services, into a ready-to-use application. And you can take it home with you!

3:00 – 3:30 pm

Certification Deep Dive
Introduction to the certification and partner program for ThingLogix. We will discuss the concepts and the skills needed to add no-code cloud development expertise to your team. 

AGENDA DAY 3 – 27th March

8:00 – 9:20 am


9:15 – 9:45 am

Olympic IoT – Changing the Game for Aquatic Athletes
A discussion of 5x Olympic Water Polo Team Captain, Tony Azevedo and 2x Gold Medalist, Maggie Steffens have developed a youth athlete development system using ThingLogix Foundry and AWS. We will deep dive into the application and how 6-8 Sports is changing the game for Water Polo youth athletes. 


AWS Sumerian Solutions
A look at Augmented and Virtual Reality solution design using ThingLogix Foundry and AWS Sumerian. 

10:30 – 11:45 am

TECHNICAL BREAKOUT – Predicting the Future: Step-by-Step Guide to Setting up Machine Learning 
You’ll lean just how easy it is to be able to add machine learning capabilities to your IoT application. NO PROGRAMMING EXPERIENCE REQUIRED. You’ll learn how quick and easy it is to be able to predict that date of your next machine failure, or the date your customer will need your product, and maybe even who the winner of the next Super Bowl will be!

10:30 – 11:45 am

BUSINESS BREAKOUT – How To Make Money with ThingLogix Foundry 
ThingLogix offers multiple options for System Integrators and Hardware Manufacturers to add value to their solutions by reselling Foundry and delivering customer, vertical, or industry specific solutions. Our COO will discuss options including such things as white labeling, AWS marketplace offering, SaaS offering, letting AWS handle your monthly billing, and much more. If you have questions, we have answers for how you can make money leveraging the most advanced Serverless and IoT platform to deliver solutions to your customers. Suggested attendees: SI partners, hardware vendors and others who are interested in the value of reselling ThingLogix Foundry.

12:00 – 1:00 pm


1:00 – 2:00 pm

Connecting Machines to Salesforce.com, and Other Enterprise Systems Through an Integration Layer 
How can you take potentially millions of message a day that come from devices and turn that into new Sales Opportunities, or Customer Service Cases or Marketing Automation, or ERP Systems. You’ll see exactly how to connect Salesforce.com or any Enterprise Application into the Serverless Architecture in 5 minutes – no additional software or programming needed.

3:30 – 5:00 pm

Q&A and Whiteboard Solution Session

Day 1 – H Hotel, SZR Dubai, UAE

Day 2 and 3 – H Hotel, SZR, Dubai UAE